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Kenco Logistic Services LLC (KLS), one of the most respected names
in the third-party logistics (3PL) industry, has been selected by
Hungry Fish Media as the US e-commerce fulfillment partner for Force
Factor. Kenco will be fulfilling customer orders from the Force Factor
web site.
Force Factor is the premiere men's health-oriented nutritional
supplement by Hungry Fish Media. Developed by former Harvard athletes
and subjected to cutting-edge research, Force Factor was launched in
April 2009 and quickly grew into a dominant sports supplement brand
through extremely effective online advertising and consistent, quality
customer care.
According to James Sietstra, Managing Director of Hungry Fish Media,
“Following the successful launch of Force Factor last year, our needs
have grown rapidly. KLS has the national footprint, the ability to
scale up as we grow, and the superior fulfillment service our customers
require. The company’s strong financial position was also important for
us in today’s economic climate.”
KLS is warehousing and shipping all Force Factor products from a
390,000-square-foot warehouse in Chattanooga. “We are proud to have
been selected to distribute this popular consumer product,” says Andy
Smith, KLS president and chief operating officer. “It’s another
confirmation that Kenco’s team is well-positioned to serve the growing
direct-to-consumer sector.”
About Hungry Fish Media (www.hungryfishmedia.com)
Hungry Fish Media was founded in 2009 by two Harvard graduates.
Creativity, rigorous testing and reliance upon the most advanced
technologies available fuel both its product development efforts and
its advertising methodologies. Hungry Fish Media combines an
interactive advertising agency with in-house brand creation and
impeccable customer service allowing seamless development, marketing
and support of its products. These connected processes allow for rapid
brand building, empowered consumers, and ultimately, millions of
satisfied customers.
About Force Factor (www.forcefactor.com)
Force Factor launched in April 2009 and has since become a leader in
sports nutrition due to its focus on safety and efficacy. It has
expanded rapidly from online distribution to retail distribution
through GNC stores nationwide and plans to further expand its presence
in 2010. Force Factor endorses an exclusive group of athletes including
NBA all-star Derrick Rose, NFL captain Vernon Davis, UFC champion BJ
Penn, and US Olympian Adam Nelson. Force Factor supports those who
represent the integrity and determination necessary to excel including
everyday heroes such as the Greenville, Mississippi police department.
About Kenco Logistic Services (www.kencologisticservices.com)
Kenco Logistic Services is one of the nation's leading third-party
logistics providers (3PL), managing over 100 facilities and 25 million
square feet of warehouse space in 31 states and Canada. Kenco currently
provides logistics services for many industry-leading, Fortune 500
companies such as Whirlpool, GlaxoSmithKline, Cummins, and General
Mills. Kenco specializes in facilities and services for the
pharmaceutical, apparel, automotive, food, textile, and appliance
industries.
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